Unique opportunity to join a rapidly growing, global NZ fintech business. They are looking for a talented and digitally savvy Marketing Manager who is not afraid of a challenge; someone who will help them pave through the market and drive growth. Your innovative and creative marketing tactics, strategies and ideas will give them a competing edge and help them become a driving force in their niche in the finance industry.

• Collaborate with leadership team to write marketing strategy
• Manage campaigns and lead nurturing via Salesforce CRM -
• - including end-to-end campaign development, trigger-based nurture and engagement programs with webhooks or similar integrations, and use of dynamic content across multiple languages and hundreds of data points.
• Manage brand's multi-channel social media presence with platforms including Instagram, Facebook, YouTube, LinkedIn, Twitter etc
• Experience setting up, managing, and optimising multiple simultaneous client acquisition, remarketing, and retention campaigns in a portfolio of advertising platforms including AdWords, Bing, Gemini, Facebook, Taboola, Outbrain, AdRoll, and so on with a budget exceeding $1M p.a.
• Use Google products including AdWords, Analytics, Tag Manager, Attribution, Optimize, YouTube, and Search Console to optimize and drive results
• Proven experience tracking, optimising, and reporting via on-site analytics platforms including HotJar, Google Analytics, Crazy Egg, Google Optimize, Optimizelly, to improve customer experience and increase conversions rates, readership and core website metrics.
• Experience with general website portfolio management and maintenance, including SEO optimization

• 7-10+ years of digital marketing experience with at least 3 years in a management capacity.
• Experience building and managing a team encompassing all areas of marketing, content creation, design, and advertising.
• Experience working on a marketing calendar covering seasonal campaigns, regular product and brand updates, and ad hoc market events.
• Experience managing a marketing budget
• An eagerness to test and innovate with new digital marketing tools and innovations to obtain a competitive edge in client acquisition and retention.
• Strong organisational aptitude and ability to work under pressure and in new environments.
• A passion for foreign exchange, derivatives trading, investing, or the financial markets

‍